Your job is to come up with a new logo for a class/team/department here at Westwood. You will use Illustrator and incorporate vector graphics (no raster/pixel based images!) You will choose colours, fonts, and imagery that suit the purpose and the audience.
You could possibly incorporate the existing Westwood logo and colours, but you don’t have to! If you came up with something original, it would be more creative! If you do choose to use a Westwood logo, make sure it’s a vector file (.ai / .eps)
Some sample class/department/team ideas:
- Graphic Technology (duh)
- Photography
- Drama
- Dance
- Band
- Choir
- Visual Art
- Electronics
- Computer Science
- Math
- Sciences
- Humanities
- Athletics
- etc….
Your work is always more creative and original when you DRAW/CREATE imagery yourself, but you don’t necessarily have to come up with every element yourself. A site like The Noun Project could be very useful for this one…
Logo Review/Information
One of the most common jobs for a graphic designer is to come up with a company/organization’s logo. Once a business has a good logo, they can use it to help build their business, and a good logo can go a long way toward building brand recognition and helping to get the word out about a product or service.
But what is a logo and why is it so important?
There are different types of logos as well. Some are more detailed and descriptive, and some are extremely simple.
If you want to see samples of logos for inspiration, I recommend looking at Brands of the World.
If you want more logo design tips, I like this video as well:
Illustrator Review/Information
If you already know how to use Illustrator, or if you think you can pick it up very quickly, this tutorial is very quick, but might be a good reminder/start: Combine shapes to build a logo.